Clinic booking: your own site, Practo, or both?

Practo is a large directory where patients look for doctors. We build your clinic’s own website and booking page. They do different jobs, and many clinics use both.

Facts about other companies are as of November 2026, from the sources listed below.

What Practo offers clinics

Practo’s page for providers lists products for doctors and clinics, including Practo Profile, Ray by Practo, Practo Reach and Practo Prime. It says a Prime subscription lets patients book appointments online instantly. That page shows no prices.

When we looked at Practo’s list of dentists in Kolkata, it showed 166 dentists, with consultation fees and patient stories on the listings, and some listings marked as ads. That’s the point of a directory: patients compare many clinics in one place.

Side by side

Practo facts are from its own pages as of November 2026.

Your own clinic website and booking on Pixelvile compared with Practo
WhatYour own site (Pixelvile)Practo
Who else is on the pageOnly your clinic.Many clinics. The Kolkata dentist list showed 166 dentists, some listings marked as ads.
Finding new patientsThrough your Google listing and search. We set up your listing and make the site fast.Patients who search Practo can find you there.
BookingOn your own domain. A calendar per doctor, “any doctor”, waitlist, change or cancel within your rules.Online booking is listed with a Prime subscription.
PriceBusiness plan ₹25,000–45,000 to build and ₹4,000–6,000 a month, or online booking alone at ₹1,499 a month, before GST.Not listed on its providers page.
What patients seeFacts only: doctors, qualifications, treatments, timings, fees and address, as NMC rules ask of your own site.Listings show fees and patient stories.

When Practo is the better choice

  • You’re new and need patients who’ve never heard of you. A big directory is where many people start looking.
  • You want online consultations through a large platform. Practo lists Practo Consult among its products for doctors.

Your own site is better for the patients you already have and the ones who search your name: no other clinic next to you, booking on your own address, and every patient in your own list. Keep your Practo profile, and put your own booking link on your Google listing, your prescription pad and your WhatsApp. How we set this up for clinics.

Questions owners ask

Can I keep my Practo profile?

Yes. Nothing we build stops you using Practo. Many clinics keep it for new patients and send everyone else to their own booking page.

Can patients choose their doctor on my own site?

Yes. Each doctor has their own calendar and hours. Patients pick one or “any doctor”.

Can we show patient reviews on our own website?

No. NMC rules don’t let a doctor’s own website show patient testimonials. We keep your pages to facts.

Sources

Every outside fact on this page comes from these pages, as we read them in November 2026. Prices and terms change, so check the source before you decide.

  1. Practo: For providers. Official. Lists Practo Profile, Ray by Practo, Practo Reach, Practo Prime and Practo Consult. Prime lets patients book online. No prices shown
  2. Practo: Dentists in Kolkata. Official. 166 dentists listed, fees and patient stories shown, some listings marked “AD”

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